Practice Photos

Practice Photos:

This post was required in order to gain an idea of what could be used on both ancillary tasks. This matches the location research, it is also similar to the music video production of location research too. This due to choosing location heavy in urban stereotypes with brick work, always and industrial work. This will be of use to me when choosing the final images as I have many to choose from when going ahead to make the magazine advert and digipak. 

Logo Research

Logo Research:

Whislt researching logos of britpop bands I discover that most britpop bands use similar styles. This styles I plain black and white logos predonitnelty. Some obviously do have a bit of colour making it stand out a bit more. Also, The Stone Roses have a picture within their log which is unique when I looked across logos within the genre.

Based upon this research I will take on board ideas and inspiration from other band's logos. I would like to include a black and white logo with a coloured picture related to the band name, Under the Radar. 

Location Research

Location Research:

I decided it would be best to carry on the urban theme to represent the group roots and its ideology. Goodwin stated this in his theory about the Band's image and this can be displayed using the urban locations to represent them and their background. Carrying on this theme of urban locations we decided to go around Altrincham scouting out any potential locations for our urban theme to be used.

We decided locations were brickwork was there, passage ways, train tracks, roads anything you would find in a suburb to be used as a photo including the band members or not. 

The research was required in order to be prepared to do the shots we intended and my vision to be met too.

Album Name

Album Name:

The end name of the album we came up with was Wonderwall. This is because many Britpop albums have been named after a song which has been included on the album i.e. (What's the story) Morning Glory by Oasis and The Smiths Meat Is Murder. We felt this was the best thing to do as it is a convention as well as a great song showing its importance deserving the album to be named after it. 

In relation to the band name there is a link. This because of the hidden message behind our band name linking to the Wonderwall music video narrative.

In conclusion this post is to inform of the reason of the album name and its meaning and relation with the Band name. 

Band name

Band name:

After a discussion as a group we came to a conclusion on the name of the band. We went along with the idea of linking it to the song Wonderwall and our stand for the narrative. This is because the mystery girl doesn't even know that myself (singing in the video) exists. The reason being the whole video aims at expressing his love to an unknown girl but he too is also unknown to the mystery girl from her perspective; due to him being unable to get with her due to class inequality.

With this idea we came up with many names such as: The Myths, The unknown, The Unnamed. However, I came up with the band name: Under The Radar. Everyone agreed with the band name as they felt it suited the idea of what we were trying to encode and promote in relation with the music video narrative as well as the album name being called Wonderwall itself.

This post is to express the reason that are band was given the name, Under The Radar, and its message behind it.

Font Research

Font Research:

The fonts used in typical albums by Britpop bands tend to be very bland and simple. This also helps connate that the band are simple just ordinary people too. Many of the bands use clear block white/black texts to display the Album name, song titles and institutional information on the Digipak.

The text I have decided to use on both my Magazine Article and Digipak is Superclarendon. In a white colour. This to stand out of the black dull background and to be eye-catching to the audience. I think this font suits the genre conventions based of off my research as it is very simple and can be used to display the information I want. 

The reason for this research is to gain an idea of what font I can use in order to make sure it matches the conventions of the genres and look realistic to an album typical of the Britpop genre.

My Initial Idea

My Initial Idea:

My idea for both of the ancillary tasks is to display the band members all together. This is because it is a key pattern I found whilst researching the genre conventions. So in my shots I will have the band members together. This will be done on the magazine as the image itself and the front cover of the CD.

I will Create synergy by using the colour isolation technique on Photoshop. This is because across 3 different media platforms it will be done helping create synergy. The album will also be could Wonderwall as most albums are titled after a song title. This synergy of Wonderwall on all media platforms as well as the colour isolation help create relativity to the audience showing a relationship between the products. This is because colour isolation is iconic not just in my version of the Wonderwall video but the original, spreading this across all platforms helps connote its significance.

My other pictures on my digipak will include black and white images of urban features linking to the convention of urban areas and Britpop relation. 

For my advert in the magazine I will include all the institutional information as well as colour isolation too for synergy purposes. This will also be set in an urban area too for convention purposes. I will include a review section to relate to mainstream audience as they would be influenced by big magazines opinions on the album. 

The purpose of this post was to summarise relationship and synergy and the reasons for it across the media platforms.